Every post, message, and email in this plan is written by a person and reviewed by you before it goes anywhere near your audience. No AI in the writing, no AI in the outreach. Here's how the four pieces fit together, and what it costs each month.
Written by people, not tools
A copywriter drafts every post and message. A designer builds every graphic. No AI writing or generation anywhere in the pipeline.
Nothing posts without your sign-off
Every post and every outreach message reaches you for approval first. We only publish once you've said yes.
The four pieces
Page, posts, outreach, and email — working as one system
Each piece feeds the others: the page gives outreach somewhere credible to point to, the posts build the reputation that makes cold messages land, and email keeps the conversation going after LinkedIn ends.
LinkedIn Page Management
Daily monitoring, monthly report
Company page set up properly — banner, about section, and App Store link pinned to the top, not buried
Same-day replies to every comment and message on the page
We engage on target audience posts — search firms, HR leaders — so your name is familiar before we reach out
One report a month: who saw it, who engaged, what to do more of
Content & Posting
3x/week page · 2x/week your profile
Posts written in your voice, and a few written as Andy, speaking directly rather than being described
Built from the same themes as your newsletter — no extra writing, more mileage from what already exists
Testimonials turned into simple graphics, not just quoted text
Your personal profile carries more weight than the company page — we treat it that way
LinkedIn Outreach
15–20 personalised messages/day
Sales Navigator finds people who just started a new senior role — the single best moment to reach them
Every connection request and follow-up is written by hand for that person, not a template
A five-touch sequence over roughly two weeks: intro, value, product, proof, close
Every reply is read and answered by a real person, tracked so nothing falls through
Email Marketing
Monthly newsletter · nurture · cold email
Every app download and newsletter sign-up builds a list we can speak to directly
New subscribers get a short sequence: what Andy does, a testimonial, then pricing
Your LinkedIn newsletter becomes an email edition too — same words, second channel
A three-touch cold email sequence to HR leaders and search firms, spaced a few days apart
How approval works
You see it before your audience does
Every piece of content — a post, a connection message, an email — moves through the same four steps.
We draft it
Copywriter and designer prepare the post, message, or email — no AI involved at any point.
You review it
Sent to you for a look — as itself, in context, not buried in a spreadsheet.
You approve or edit
A yes, a note, or a change — whichever it is, we adjust and confirm back with you.
We post or send
Only approved content goes live. Nothing reaches LinkedIn or an inbox before that.
Investment
Everything, in one package
Page, posts, outreach, and email marketing, run together as a single monthly retainer.
Full Funnel
$1,500 / month
Page, posts, outreach, and email together — everything in this plan.
LinkedIn page management
Company page posts, 3x/week
Posts on your personal profile, 2x/week
LinkedIn newsletter, one edition/month
Monthly performance report
LinkedIn outreach via Sales Navigator
Email marketing — list, nurture, cold email
Every post and message approved by you first
Billed separately, on your accounts: LinkedIn Sales Navigator license (~$99–$135/mo) and an email sending tool (~$30–$80/mo depending on list size). A one-time setup — targeting research, page optimisation, calendar build — can run as a $500 fee, or be folded into the first month.
The team behind it
Marketing Head
Owns strategy, approvals with you, and monthly reporting
Content Writers
Drafts every post, newsletter edition, and outreach message by hand
Designer
Builds every graphic — testimonial cards, banners, page assets
Email Marketing Expert
Runs list building, nurture sequences, and cold email follow-up